By Richard Legg
As the world of online gambling grows with new companies seemingly sprouting out of the woodwork, the competition for players has become more and more cutthroat. This increasingly fierce battle has resulted in a plethora of gimmicks, rewards, comps, player perks, and of course, bonuses that all have one, single purpose - to attract the most players to their gambling sites; the more, the merrier, indeed. It has become so that players can get confused with the multitude of choices available to him.
Now, if you're a player looking for an online casino, what would be your reasons for picking out one from the rabble and laying down your cash on their games? The usual factors being considered by gamblers are the types of games they want to play and which casinos are offering them. The assurance of fair play, as well as the security and privacy of their financial information, also plays a major part in the selection process. Some discriminating players even select a casino based on the actual software it uses for its games. But one of the consistent drawing factors that attract players from all over the world is the bonus that the casino offers.
Online casinos have made promotions and bonuses a regular attraction for gamblers. These may take the form of extra cash, free casino money, casino bonus codes or coupons, special comp packages, extra prizes for winners, and a variety of other gimmicks and rewards. In fact, I have seen some casinos that offer "no deposit" bonuses to new players, meaning that the player gets the extra money just for signing up, without even having to make any deposits at all! This makes for great marketing and helps out the new players, too, because now they don't have to commit their hard-earned cash just to try out an online casino.
As previously mentioned, the competition among online casinos is getting fiercer than ever, and as a result, casino operators are pulling out all the stops to attract more and more gamblers. As a matter of fact, bonuses have become the number one attraction for most online gamblers to pick the casino they play in.
Think about it. Which of these two choices would you like the most - fabulous graphics from the casino website and software, or an additional $500 to play with in the casino? Does it come as a surprise to you that most, if not all, players prefer the bonus money? A lot of online casinos - and I mean a lot - put up splash pages on their websites (and even on the actual downloded software itself) that advertise how much bonuses they are offering new players as a "Welcome" or "Sign Up" gift, in the form of percentage matches.
It's not uncommon nowadays to find casino websites offering match-up bonuses of up to $600 or more to new players, depending on the amount that they initially deposit. This has already become a common benefit, however, and casinos have come up with even more profitable (but complicated) deals that seek to pull in choosy gamblers to their sites. As mentioned, these deals have a way of becoming complicated at first glance, so it's advisable to read and examine all the restrictions and requirements attached to these special offers before jumping in with your money.
Article Source: http://EzineArticles.com/expert/Richard_Legg/66291